When Scott Hartley was a political science student at Stanford University, he first encountered the words techie and fuzzy. You were a fuzzy if you majored in the humanities or social sciences. You were a techie if you studied in computer sciences. This unofficial distinction has gradually crept into the long-held misconception in the business community that techies are the ones who drive innovation.
However, Hartley reveals the counterintuitive truth of business today in this beautifully contrarian book: the fuzzies, not the techies, are playing the essential roles in producing the most original and fruitful new business concepts. They frequently have the best solutions because they have the best understanding of the problems in life. They are the ones giving code context and giving algorithms ethics. Additionally, they contribute the soft skills, like as management and communication, that are so important for promoting growth.
Hartley examines some of the most innovative, cutting-edge startups today, reveals ground-breaking fuzzy-techie partnerships, explains how these partnerships are at the core of innovation in business, education, and government, and explains why the liberal arts are still important in today's tech-driven society.
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