Cedrik Neike’s TEDxNuremberg talk offers deep insights into how innovations can help industry and consumers to solve the major challenges of our time. He encourages all of us to be bold and creative, and to use innovations to do more with less. Since October 2020 Cedrik is the CEO of Siemens’ industrial business “Digital Industries” – and he is also responsible for the IoT business, cybersecurity, and IT. He started his career at Siemens as Product Line Manager for Wireless Internet and spent 16 years in various management positions at Cisco Systems based in the US and Germany. Cedrik completed his academic career with a Bachelor and MBA in Engineering / Business Finance. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx