Jenn Herman is one of the world's leading Instagram and social media experts. Her blog, Jenns Trends has been awarded a Top 10 social media blog in both 2014 and 2015, so for her to believe adamantly that Instagram is the best social media platform for the marketing of a business, it must be good! The idea of Instagram is that pictures are used to post (instead of words) provoking a whole new level of communication and engagement. In today's show, Jacob and Jenn chat about why businesses should be using Instagram for marketing, and how to do it.