Let's talk about the differences between charging per project and charging per hour. As a graphic designer, if you charge per project, you can potentially make more money. It really comes down to 3 factors: Your knowledge of your trade, proficiency of your tools and the efficiency of your workflow. Perfect these 3 things and you will have a very successful graphic design career.

I've given a lot of advice for designers in the past and one of the most asked questions is "how to charge for graphic design work?" Many freelancers would often feel uncomfortable asking for more than a higher rate per hour. So my solution to them is, just set a fixed price and people tend to have less issues with that.

I'd like to talk about my experience and offers some advice on why I charge per project over charging per hour. Usually this comes down to the fact that this model can be scaled accordingly as you improve as a designer. As you improve, your designs will get better and naturally you will be faster at your skill.

However, there is also many benefits to pricing per hour. When the scope of the project is not defined by the client and they are interested in you helping them brainstorm for ideas, this is a good method for pricing your creativity.

So if you were to charge $500 for a logo and it would only take you around 10 hours to complete, you would make $50/hour! However, asking a client for $50/hour is often times very unsettling for clients because they are unsure how long the project will take and will often object by rationalizing the amount of time it Should take for the designer to finish their work.

Hope you enjoy!

The lesson here is:

Charge per project if the project scope is well defined.
Charge per hour if the project scope is NOT defined.