Anderson took the helm of Wired in 2001 and led the magazine
to more than two dozen National Magazine Award nominations since,
winning the prestigious top prize for general excellence in 2005, 2007
and 2009. He is the author of the New York Times bestsellers The Long
Tail and FREE: The Future of a Radical Price, both of which are based
on influential articles published in Wired.

He is also founder of 3D Robotics, an open source robotics company.
He was named in April 2007 to the "Time 100," the news magazine's
list of the 100 most influential men and women in the world. He
previously was at The Economist, where he served as U.S. business
editor, Asia business editor and technology editor. Anderson's media
career began at the two premier science journals, Nature and Science,
where he served in several editorial capacities.

In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)