Juleyka Lantigua is the Founder/CEO of LWC Studios, which received a Peabody Award nomination and won a Third Coast Award “Director’s Prize.” A Fulbright Scholar and Tory Burch Fellow, Juleyka holds a Master’s in Journalism and an MFA in Creative Writing. 


Connect with Juleyka at LWCStudios.com. 


The episode discussed on today’s Sound Judgment:


How to Talk to [Mamí and Papí] About Anything (https://pod.link/talktomamipapi) , Episode 112, “Convincing Mamí My Depression is Not About Her.”


A note about Sound Judgment: We believe that no podcast host does good work alone. All hosts rely on their producers and editors, the hidden hands that enable a host to shine. We strive to give credit to every podcast team member whenever it’s possible to do so.


The team at How to Talk to [Mamí and Papí] About Anything includes:


Producer  Virginia Lora


Managing Producer Paulina Velasco


Lead Producer Kojin Tashiro
 


Scroll down for takeaways you can use from today’s show. 
 


Congratulations to our Name Our Listeners Contest Winners!  
Almost 30 of you entered our contest to name our listeners, offering at least twice that many name suggestions. 


Congratulations to winners Carolyn Kiel and Áine Pennello, who both suggested our prize-winning entry: “storytellers.”  


In the end, sifting through a wide variety of creative and often pun-inspired names, the simplest seemed to us the best. You wouldn’t be here if you weren’t all storytellers. Many of you work in sound. Some make films and TV. Others are writers. A handful speak on stage, or want to. And an increasing number work across many media. What holds us all together is a devotion to creating and presenting stories and conversations in ways that magnetize listeners, viewers, and readers. 


Carolyn Kiel hosts Beyond 6 Seconds. (http://www.beyond6seconds.net.) Her podcast features personal stories from neurodivergent entrepreneurs, creators, and advocates that shatter misconceptions, break stigma and showcase the vibrance of neurodiversity. 


Áine Pennello (AWN-YA Pen-nell-low) (http://www.ainepennello.com) is a documentary film and radio producer. She recently worked on the Hulu series "Pretty Baby: Brooke Shields," which premiered at Sundance this year. 


The other big win for us? You offered up 30 of your favorite hosts as dream guests for Sound Judgment. 

Thank you!
 


Connect 
Subscribe to Sound Judgment, the Newsletter, (https://podcastallies.com/subscribe-to-sound-judgment-the-newsletter) about creative choices in audio storytelling. 


Elaine welcomes genuine connections on LinkedIn (https://www.linkedin.com/in/appletongrant/) .


Speaking: To hire Elaine to speak at your event, email allies@podcastallies.com (mailto:allies@podcastallies.com) .


Visit Podcast Allies (http://www.podcastallies.com) to learn about:
— Radio show development services and talent, producer and editor training for public media
— Podcast development consulting for nonprofits, social impact businesses and higher ed


— Full-service podcast production services
— Training, coaching and online courses for individual creators. 


Say Thank You
Leave us a rating and review on Apple Podcasts. (https://podcasts.apple.com/us/podcast/sound-judgment/id1643414362)
On the show page on your phone, scroll to the bottom of the episodes. Click on the stars to rate; click on “Write a Review” to tell us what you think! 
 


Credits 


Sound Judgment is a production of Podcast Allies, LLC. 


Host and Executive Producer: Elaine Appleton Grant


Project Manager: Tina Bassir


Sound Design and Audio Editing: Andrew Parella


Illustrator: Sarah Edgell
 


Juleyka’s Takeaways (To read a more comprehensive discussion of all of these takeaways, visit our blog. (https://podcastallies.com/blog/2023/2/22/what-if-all-of-your-editorial-choices-were-to-serve-one-person) ) 

1. You are not simply delivering content to your listeners; you are creating and fostering a community—what Juleyka calls a “shared space” with listeners.
2. Test every original show idea with two questions for your avatar: Will they listen to it? Will they share it?
3. The editor is the listener's advocate; the producer is the sound advocate.
4. Non-narrated pieces may sound easy, but they’re hard to do well.
5. Why choose a non-narrated approach?
6. When jobseeking, amplify your cultural competence—your lived experience.
7. When hiring, diversify your content teams to expand perspectives and opportunities. Determine the importance of cultural competence to your show, and add it to hiring criteria when relevant.
8. Cultivate failure in order to succeed. Stop rejecting yourself first.
9. Don't succumb to doom and gloom over the current podcast industry headlines. Focus on how you are serving your audience.

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Improve your storytelling Check out our popular workshops on interviewing, story editing, story structure, longform narrative, audience engagement, guesting, scriptwriting and more. 


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