Björns core message is that sustainable can be made profitable, also in the short run. Learn from his remarkable contributions in Nepal!

Björns core message is: sustainable is profitable. It is better business to clean water than to pollute it, cheaper to recycle than to make new and throw away.
Learn from his remarkable work in Nepal!
When 19 Björn came to Nepal and started a recycling company. “There was garbage everywhere and my friends did not have any jobs”. He has built companies in Sweden and Nepal working with Recycling, IT, Cleaning and Fair Trade. All combine social responsibility with profitability.
“My most profitable investment was teaching employees to read and write.”
His Shine Cleaning is working to empower cleaners in Nepal. The company proves that it is better to pay employees well and focus on efficiently than working with minimum wage.
Björn shows us that sustainable is profitable and that the future belongs to those who take responsibility today.
This talk is from at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx


This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx