What is a featured snippet and why should you care? If you woke up today thinking you can succeed in SEO doing the same thing you did yesterday, you would be wrong. In 2019, the answer to ranking at the top of Google and driving more traffic is this: optimize for featured snippets (aka “Position 0.”). Come to this session and find out what featured snippets are and how to optimize for them, how to start showing up for voice search, and how to drive more traffic without creating new content or getting more backlinks.

WPTV link: https://wordpress.tv/2019/06/27/jenny-munn-the-seo-holy-grail-of-ranking-on-page-1-featured-snippets/