Webinar from 2020

Search engine marketing is the bedrock of any organisation’s digital marketing strategy. In this webinar we look at how to set up paid search advertising campaigns using the Google Ads platform. We also learn about complementing paid search with a consistent organic blog strategy and finish with a round table on measuring search engine marketing ROI and navigating common issues.

Key Topics Covered:

Paid Search
Google Ads
Organic Search
SEO