What a senior account director does in a brand strategy agency, with Andy Kaye |
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Welcome to episode 89. This episode is for you if you’re curious to understand what a senior account director does in a brand strategy agency.
I chat to Andy Kaye, senior account directory at Mr B & Friends and we discuss: - the importance of being proactive with clients and staying informed about industry trends - share tips on staying up to date with your clients business - discuss how often you should be looking at your forecast - why and how to build strong client relationships that result in clients coming back to you - and how to transform your internal briefing process to make it more experiential - and lots more… You’re going to take away some great tips from this episode that you can go back to your agency and use. And if you’re in an agency account management role and you’re keen to be seen by your clients as more of an advisor than a reactive order taker, then check out the details of my account management training courses. For the audio podcast and full transcript, please visit my website: https://accountmanagementskills.com/what-a-senior-account-director-does-in-a-brand-strategy-agency-with-andy-kaye Want regular email updates about account management in creative and marketing agencies, including exploring AI tools to speed up your workflow, and future trends relevant to the industry? Subscribe to our newsletter here: https://bit.ly/AMSNewsletterSubscribe ............................................................. Website: https://www.accountmanagementskills.com LinkedIn: https://www.linkedin/in/jennyplant LinkedIn Group: https://www.linkedin.com/groups/8632030/ Audio podcast: https://podcasts.apple.com/us/podcast/creative-agency-account-manager-podcast/id1527434011 Facebook: https://www.facebook.com/AccountManagementSkills ............................................................... |