In this YouTube Short, I touch on the intriguing connection between happiness and spending money.

More specifically - prosocial spending.

Recent research and psychological studies suggest that when we spend money on others rather than ourselves, our happiness quotient sees a considerable uplift.

You might think splurging on yourself, buying the latest gadget or treating yourself to an exotic vacation would make you the happiest. In fact, it seems the reality could be quite different. The magic of generosity, the act of giving, the joy of seeing your loved ones happy might hold the key to happiness.

From sending a heartfelt gift to your parents, to treating your friends, the emotional returns are truly rewarding. But here's the good news: you don't necessarily have to break the bank. The beauty lies not in the price tag but in the act of giving. Even a simple cup of coffee can lead to a shared moment of joy and increase your happiness.

So, before you're tempted to swipe your card for the next big purchase for yourself, think about the happiness potential if you spent that money on others. This is not about shunning self-love or personal treats, but understanding that a balance between self-spending and prosocial spending can lead to a more fulfilled and happy life.

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