In light of the previous launch’s failure to reach orbit, Rocket Lab is once more go for launch. “I Can’t Believe It’s Not Optical,” launching from Mahia, New Zealand, will fly Capella Space’s first operational earth-observation satellite into orbit.

In a play on the infamous ‘I Can’t Believe It’s Not Butter’ advertising campaign, the mission name emphasizes Capella Space’s radar imaging technology. SAR, or synthetic aperture radar, allows the company to deliver hourly images irrespective of weather and time of day.

Want to learn more?!? Read our Prelaunch Preview - https://everydayastronaut.com/i-cant-believe-its-not-optical-electron/

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