4C - International Game Developers Conference. Find More: http://conf4c.com/en/

Russian version: https://www.youtube.com/watch?v=cZYeovh42R0&index=8&t=0s&list=PLiSBd2_yMyujnnIPVqxDV7hVoHf4Yka9y

How Riot Games Works with Players to Make League of Legends Better / Greg Street, Design Director Riot Games

Dr. Greg Street has been designing games for about 18 years. Prior to Riot, Greg was lead systems designer on World of Warcraft. Before that, he was a lead designer at Ensemble Studios/Microsoft working on the Age of Empires franchise. Before that, he was an oceanographer who studied crabs.

We want League of Legends to be a game that players can continue to play for many years. The company mission for Riot Games is to be player focused. Therefore, it is natural we work with players to figure out what is working well in League of Legends and what we still need to improve. This strategy includes keeping an open dialogue with players through social media and other methods of communication, but also surveying players to get their thoughts on the game, and validating that data with analytics to see how they are engaging with League. We also hope that by cultivating player trust, they believe that we are acting in their best interests and also give us the benefit of the doubt when something in League needs to be updated.

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