The Cement Association of Canada's Adam Auer explains the pathway to carbon neutrality for cement and concrete in Canada.

Originally recorded on June 8th as part of a Pacific NorthWest Economic Region webinar in collaboration with the Pacific Northwest Building Resilience Coalition: "Achieving Resilience and Climate Targets: Cement and Concrete Pathway to Carbon Neutrality"

View the original recording here: https://vimeo.com/562463803
Pacific NorthWest Economic Region: http://www.pnwer.org/
Pacific Northwest Building Resilience Coalition: https://buildingresiliencecoalition.org/

Public procurement represents approximately 30% of the market for construction materials and will play a critical role in accelerating deployment of low-carbon buildings and infrastructure. Across North America, governments are adopting “Buy Clean” policies that demand more transparency from building material manufacturers and set new carbon intensity benchmarks for key building materials, including cement and concrete. Adam Auer, Vice President of Sustainability with the Cement Association of Canada will discuss how the industry is preparing to meet strengthening demand for lifecycle-based embodied carbon disclosures and related procurement criteria. He will use a Canadian industry-government collaboration on low-carbon concrete procurement to showcase the opportunities and challenges of designing “buy clean” initiatives.

Interested in buy clean procurement? Download the Buy Clean Roadmap for Canada: https://bit.ly/buycleanroadmap

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0:00 Introduction
1:58 Road Map Overview
4:25 Ambition Statement
5:01 Collaboration with Government
6:07 Policy Levers
10:08 Policy Challenges and Uncertainty
11:24 Portland Limestone Cement Case Study
13:25 Greening Government Strategy
15:54 Ongoing Challenges
19:27 Transparency and Disclosure
21:07 Questions
24:30 Conclusion