Engineers who incorporate the tools of cultural anthropology in their work create product and system designs that don’t just solve problems—they can result in designs that enhance people’s lives. Caitrin Lynch, Professor of Anthropology at Olin College of Engineering, shares examples where going WILD (short-hand for Watch, Inquire, Listen, Do) did just that. Caitrin challenges us all to go WILD as we think about the supports our aging family members and neighbors could use to keep active and engaged. As a Professor, Caitrin teaches in the Arts, Humanities, and Social Sciences program. She authored two books: “Retirement on the Line: Age, Work, and Value in An American Factory” and “Juki Girls, Good Girls: Gender and Cultural Politics in Sri Lanka's Global Garment Industry.” She is working on a third book about a 150-year-old textile mill in the United States. Caitrin also produced the documentary film "My Name is Julius.” Her career passions encompass the dynamics of work and cultural values, particularly aging and manufacturing in the United States and abroad. She is devoted to encouraging students to think critically about the world around them. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx