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The legacy of the radical national sports program undertaken by China for the 2008 Games
Beyond gold medals, Beijing 2008 left Chinese Olympians with millions of social media followers and many innovative sports business ideas.

Find out more about China's Sports Industry Development in the "Coming of Age: China After Beijing 2008" series: http://oly.ch/Olympics/en/playback/coming-of-age-china-after-beijing-2008/


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