Former Precor President Predicts Future of the Fitness Industry | Paul Byrne |
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Paul Byrne is the former President of Precor. He's also a forward-thinking innovator who’s the reason every gym in America has an elliptical machine.
Under his leadership, he transformed Precor into a $350 million-dollar global supplier of home and commercial fitness equipment and was a key asset in its recent acquisition by Peloton. Today, he serves as an industry advisor and is the author of two powerful prediction reports that will change the game for the health and wellness sector and continue pushing the entire industry to innovate. What does the future look like for manufacturers? Where is the boutique segment headed? How do you go about being successful in an overly saturated consumer space? Paul has the answers. Subscribe to get all the latest podcasts: https://www.youtube.com/user/EscapeFitness Connect with Escape Fitness online and on social: Website: https://www.escapefitness.com Facebook: https://www.facebook.com/Escapefitness Instagram: https://www.instagram.com/escapefitness Twitter: https://www.twitter.com/escapefitness LinkedIn: https://www.linkedin.com/company/escape-fitness 00:00 - Intro 01:54 - Precor's History of Integrating New Technology 06:58 - Industry Reports on COVID-19 14:35 - The Peloton Revolution 17:00 - Commercial vs. Consumer Companies 20:51 - The State of Manufacturing 29:04 - Competing with Peloton 34:42 - Content Creation within the Industry 37:30 - Connected vs. Non-connected Equipment 41:52 - How Clubs Can Benefit From Wearable Technology 46:18 - The Future of Personal Training 50:33 - Trends of Younger vs. Older Generations 52:32 - Consumers Working from Home 57:40 - Investments and Finance 1:04:37 - When Is A Time You Escaped Your Limits? |