Today we’re going to explore the history of the iMac. How it was developed, why it represented the beginning of a new era at Apple, and how it saved the company from bankruptcy. the iMacs story begins with Steve Jobs return to Apple in May 1996. He realized Apple still had a lot of talented people, but their talents weren’t being utilized effectively. The Macintosh product lineup was so complex that retail workers were using flowcharts to get a better understanding of each model. Jobs figured that if their own employees couldn’t figure out the product lineup, then their customers certainly couldn’t either. To remedy this, Jobs told the designers that Apple would be putting all its energies behind just four products; a consumer desktop, pro desktop, consumer notebook, and pro notebook. And the first model they would begin working on was the consumer desktop computer.