Florian is CEO and Co-founder of runtastic, a start-up company which provides mobile health and fitness apps and a fitness portal to track, manage and share sports data. He founded the company with three colleagues in October 2009. With more than 750.000 registered users on the runtastic fitness portal and more than 2.800.000 mobile downloads during 22 months, runtastic is one of the leading networks for athletes in Europe. Florian studied Mobile Computing in Hagenberg and Supply Chain Management in Steyr before he started his career as an entrepreneur. Therefore he has a lot of experience with technical as well as economic issues. Currently runtastic employees 20 people and is continuously growing. By now Florian also founded a new startup called "all about apps".

ABOUT
Motivation for sharing your life with others. New technologies -- new possibilities -- new opportunities! Why 25% of the people using a sports and fitness application for running and biking show their activities live on the internet and share them with everybody else around the world? What is their real motivation for sharing such information? What are the next steps in the digital live? A whole new world of opportunities for future digital innovation awaits us!

ABOUT TEDx

In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)