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Harvard i-lab | Creating Your Minimum Viable Product with Abby Fichtner

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Do you have an idea for a startup but aren't quite sure where or how to start on your product? You can't just ask people what they want -- that's a great way to send yourself spinning in 50 different directions. And you can't just go off and start building the product you envision -- 9 out of 10 new products fail and If You Build It, They Will Come is not the path to success.

Creating Minimum Viable Products allows you to quickly test out the assumptions you're making about your business, validate that customers are indeed interested in -- and willing to pay for -- your solution, and help you to prioritize your product's features. Hear case studies on what other, well-known startups have done and learn a number of MVP tools you can use to get your startup on the path to viability.

Learn more about the Harvard Innovation Lab at http://i-lab.harvard.edu/ and follow us on Twitter at http://twitter.com/innovationlab and like us on Facebook at https://www.facebook.com/harvardinnovationlab

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