Heart disease is the #1 killer in this country, but 80% of it is preventable, according to Nancy Brown, CEO of the American Heart Association. In this segment from The Business of Giving, Ms. Brown spells out the different programs of AHA devised to reduce death from heart disease and to improve the cardiovascular health of all Americans.

She also discusses how mission-aligned businesses of AHA are generating 9-figure revenues for the organization, and how they and their partners are using crowdsourcing to find “One Brave Idea” to find a cure for coronary disease. Finally, she shares the keys to alignment, passion and camaraderie in a national charity.

You can also view full transcript here for your reading pleasure: https://denverfrederick.wordpress.com/2016/08/31/interview-transcript-nancy-and-the-american-heart-association/

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