Citrusbyte Presents: The Design Sprint: A fast start to creating digital products people want
Digital Product Design NYC Meetup at Rise NYC, December 9, 2015


A Design Sprint is a great way to begin work on a new digital product or feature set. By using structured design thinking exercises, you can get your entire product design and development team on the same page, reduce the risk of downstream mistakes, and generate vision-led goals for the team to measure their success.

In this talk, you'll learn how to plan, facilitate, and optimize the five phases of a Design Sprint: Understand, Diverge, Converge, Prototype, and Test. You’ll learn why and how Design Sprints work and how you can use Design Sprints to enhance your own design process.

Thoughtbot is a group of expert designers and developers that designs, builds, and grows products for iOS, Android, and the web. Since 2003, Thoughtbot has worked for a diverse client base based on principles of quality, craft, and disciplined experimentation. They have worked with a variety of clients such as small startup businesses, Fortune 500 enterprises, universities, and non-profits. Each project focuses on user outcomes, usable interfaces, clean code, and working software.



SPEAKER:

Trace Wax is the co-author of Design Sprint: A Practical Guidebook for Creating Great Digital Products (O’Reilly Media - October 2015). http://shop.oreilly.com/product/0636920038573.do

After a career in user experience design and research at companies like Microsoft and Nuance, Trace then became a developer at Pivotal Labs, and is now Managing Director at thoughtbot. He's brought Design Sprints and Lean and Agile methodology to many large companies and small startups, helping teams to focus, prioritize, and become happy and productive.

ABOUT THOUGHTBOT
thoughtbot is a group of expert designers and developers that designs, builds, and grows products for iOS, Android, and the web. Since 2003, Thoughtbot has worked for a diverse client base based on principles of quality, craft, and disciplined experimentation. They have worked with a variety of clients such as small startup businesses, Fortune 500 enterprises, universities, and non-profits. Each project focuses on user outcomes, usable interfaces, clean code, and working software.
https://thoughtbot.com/

VENUE SPONSOR -RISE
Barclays is opening up its resources, talent, and 325 years of trusted expertise through Rise - focusing on the key themes of the future, searching for innovation and like-minded companies and individuals across many industries to test, learn and partner with. Rise taps into the world’s most active innovation ecosystems through physical and digital platforms. Supporting and facilitating interactions between startups, corporates and innovators. Rise hosts numerous programs for open innovation, including the Barclays Accelerator powered by Techstars, Rise hackathons, and hosting global innovation challenges.
https://thinkrise.com/

ORGANIZER - CITRUSBYTE
Citrusbyte was founded in 2007 with the mission to become the go-to technology consultancy for building world-class, one of a kind, web applications and web based businesses. We help you build solutions by building a team that best complements the unique needs your project.
https://citrusbyte.com/

ABOUT DIGITAL PRODUCT DESIGN
In the digital product field we continuously seek to refine and adopt new approaches to our work. Topics at our meet up cover a range of subjects throughout the full product life cycle including customer insight techniques, strategy, interaction design, metrics, growth, marketing, tools, technology, team collaboration, etc.

Our goal is to empower teams to transform their existing work patterns to refresh delivery and work environments. Designers, researchers, product managers, marketers, engineers, entrepreneurs, and industry leaders are all welcome to join and share their perspectives, learnings and stories!
http://dpdnyc.org/


EVENT PAGES:
http://dpdnyc.org/events-directory/the-design-sprint-a-fast-start-to-creating-digital-products-people-want
http://www.meetup.com/NYC-Digital-Product-Design/events/226841796/