Interactive Gaming in an Augmented Reality | Mark Ladd | TEDxUofIChicago |
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Mark Ladd traces his relationship to arcades, computers, and architecture — from pondering his first imagined moment to his current work creating breakthrough interactive augmented reality gaming projects — to envision a future in which augmented reality will enhance our digital entertainment experience.
Mark uses his personal stories to make the case that an uncommon path of learning and experiences can engender new ways to view the use of innovative technologies with each of our own personal, human stories. Mark examines the social engagement of activities such as LARPing, eSports and physical gaming to explore how we might engage the intertwining digital and physical worlds. Mark J. Ladd has over 24 years of management experience leading design and technical innovation for large multi-national architectural/engineering and emerging services companies. He is the Founder/ CEO of LyteShot, an immersive augmented reality (AR) gaming platform that leverages the cloud and connected IoT devices for unique gaming experiences anywhere.Mark provides subject matter expertise and thought leadership on such topics as augmented/ virtual/ mixed reality, IoT, mobile platforms, BIM, Interactive Gaming, Internet of Things (IoT) & mobile platforms for international consulting companies such as GLG Consulting, BWG Strategy, and AlphaSights. Mark will provide insight into how, with encouragement and passion, simple childhood hobbies can turn into groundbreaking career work that shapes the future. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx |