SMET - STEM - STEAM
When I say Art and Design what do you think of?
What is Art and why is it important? Jonathan Baker knows design. Over the past two decades he has designed over 50 products for the sporting goods and outdoor industry. As a freelance product designer he helped create new product categories, define market changing aesthetics and engineer disruptive technologies. He has worked with global manufacturers, with many of his designs being produced millions of times.
He is the Founder of eqpd and is using this background in design and manufacturing to create a world with less waste. By making goods with universal aesthetics that are more durable, versatile and long lived, the need for disposable alternatives is reduced.
A lifelong Artist, Jonathan is a board member of the Methow Arts Alliance and guest critic at his alma mater, the Rhode Island School of Design. Awarded an internship at Patagonia, he was fundamentally challenged by how to "use business to inspire and implement solutions to the environmental crisis". He and his wife Margaret live in the Methow Valley. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx