Marty Cagan gave "10 Major Misconceptions About Product" talk at Lean Product Meetup on January 25, 2023.

About Marty Cagan

Before founding the Silicon Valley Product Group to pursue his interests in helping others create successful products through his writing, speaking, advising and coaching, Marty Cagan served as an executive responsible for defining and building products for some of the most successful companies in the world, including Hewlett-Packard, Netscape Communications, and eBay.

During his career, he has played the roles of the modern technology product organization. Marty is also the author of INSPIRED: How To Create Tech Products Customers Love, and EMPOWERED: Ordinary People, Extraordinary Products. Marty continues to inspire product teams and product leaders by being invited to speak at major conferences across the globe.

You can find Marty on Twitter at @cagan

If you would like to see more videos like this check out the followings talks from past meetups:

▶ “Product is Hard” by Inspired Author Marty Cagan
https://www.youtube.com/watch?v=gCYFmrvPI8Q

▶ "Product Strategy: The Missing Link" by Inspired Author Marty Cagan
https://www.youtube.com/watch?v=x4H_gluZI10

▶ “Jobs to Be Done” by Tony Ulwick:
https://www.youtube.com/watch?v=qQFUHapOJsQ

▶ "Crossing the Chasm" by Geoffrey Moore
https://www.youtube.com/watch?v=887i04NjDjc

▶ "How to Iterate & Improve Your Product with Rapid User Testing" by Dan Olsen
https://www.youtube.com/watch?v=SFpKtu3OgOA

▶ "Mastering the Problem Space to Achieve Product-Market Fit" by Dan Olsen
https://www.youtube.com/watch?v=bDUrQlmwox4&t=394s

▶ Jake Knapp about his new book “Make Time” :
https://www.youtube.com/watch?v=q4Sx9o85y-s

▶ Using Data to Set Your Product Strategy by Justin Bauer, who is the VP of Product at Amplitude:
https://www.youtube.com/watch?v=H8XQVQy8Xiw

▶ For upcoming videos like this, subscribe to our channel:
https://youtube.com/danolsen

▶ Lean Product was founded by Dan Olsen https://dan-olsen.com.

▶ Learn more about Lean Product Meetups at https://meetup.com/lean-product

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