Bilberries, or Nordic wild blueberries, are sweet purple berries that grow wild in the forests of Nordic countries. But bilberries are very fragile. After just two days after harvesting, their nutritional value begins to fade.

To ensure the tiny berries hold on to their precious antioxidants, companies in Finland spend entire days sorting and freezing them at precise temperatures. That's because bilberries are highly sought after in the health-food industry, where they are sold in the form of juices or supplements that can reach over $200 per kilogram.

So what makes these tiny berries so nutritious? And why are they so expensive?

MORE SO EXPENSIVE FOOD VIDEOS:
Why Fox Nuts (Water Lily Seeds) Are So Expensive | So Expensive Food | Business Insider
https://youtu.be/GAuCQe2qqro
Why Pitaya (Mexican Dragon Fruit) Is So Expensive | So Expensive Food | Business Insider
https://youtu.be/g1s1RhnrIfM
Why 3 Of Japan’s Priciest Fruits Are So Expensive | So Expensive Food | Business Insider
https://youtu.be/2-8KBByCbwE

------------------------------------------------------

#Blueberries #Agriculture #Businessinsider

Business Insider tells you all you need to know about business, finance, tech, retail, and more.

Visit us at: https://www.businessinsider.com
Subscribe: https://www.youtube.com/user/businessinsider
BI on Facebook: https://read.bi/2xOcEcj
BI on Instagram: https://read.bi/2Q2D29T
BI on Twitter: https://read.bi/2xCnzGF
BI on Snapchat: https://www.snapchat.com/discover/Business_Insider/5319643143
Boot Camp on Snapchat: https://www.snapchat.com/discover/Boot_Camp/3383377771

Why Nordic Wild Blueberries Are So Expensive | So Expensive Food | Business Insider