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The Future of Exercise as Medicine in the Fitness Industry | Dr. Bob Sallis | Thinking Ahead EP 2

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Dr. Bob Sallis drops hints throughout this interview on how your fitness business and the entire fitness industry can be more attractive to the 80% of people who don't exercise. https://FitnessBusinessPodcast.com

The medical industry is ready for the fitness industry but is the fitness industry ready to look after who they send to us? This is the question that Bob explores in the Thinking Ahead show.

As a practicing physician, Dr Bob Sallis has worked closely with the Claremont Club in California referring patients for years. He has seen the direct benefit to his patients and also the impact on the staff, other members and the community. The programs were profitable for the business and life changing, so we discuss what they did and why they worked.

As he looks into the future of the fitness industry, he is confident that gyms are a place to improve health but gyms have to be ready for the clientel.

ABOUT THE THINKING AHEAD SHOW
The Thinking Ahead show is designed to have you think about ideas, concepts, or strategies that will enhance your business. We want to plant an acorn seed with you, give you the resources to fertilize that seed so it becomes a huge oak tree! We guarantee you’ll hear ideas that are not currently ‘trending’ as we want you ahead of the curve – setting trends not following trends!

ABOUT DR. SALLIS
Dr. Sallis is a family physician practicing at Kaiser Permanente Medical Center in Fontana, California, where he serves as Co-Director of their Sports Medicine Fellowship program. He is a Clinical Professor of Family Medicine at the University of California, Riverside (UCR) School of Medicine. He is a Past-President of the American College of Sports Medicine (ACSM) and currently chairs Exercise is Medicine™, a joint initiative of ACSM and the American Medical Association. He also chaired the Healthcare Sector of the U.S. Physical Activity Plan and is the physician spokesperson for the “Every Body Walk!” campaign.

Welcome to Thinking Ahead by The Fitness Business Podcast and I’m your not your host Jason Stowell, I am Justin Tamsett your stand-in host this month. Jason will be back in 2021 with great guests for our Thinking Ahead Show. This is a show where our guests want you to think and hope they inspire you to turn ideas into actions.

FBP Shows:
+++ The Fitness Business Podcast
The Fitness Business Podcast is hosted by Dori Nugent and aims to deliver weekly education, information, and inspiration to fitness business owners & managers or any fitness industry professional. We feature fitness industry experts, consultants, and owners from across the globe. We also interview non-industry experts to bring you leading education to help you run your business more effectively, efficiently, and profitable!

+++ The Value Proposition with Sarah Pellegrino
The Value Proposition is a 30-45 minute show that will give suppliers in the fitness industry a voice. The show will air once per month in both video and podcast format. It will be a really deep dive as to what a supplier and their company can bring to the fitness business above and beyond the product or service that they're selling

+++ Thinking Ahead hosted by Jason Stowell
Jason will be covering trends in our ever-changing fitness industry. He is honored to have this opportunity to host this show and help make our world better one truly amazing expert guest at a time.

Contact Information:
Website: https://fitnessbusinesspodcast.com
Email: info@activemgmt.com.au
Phone: +61 2 9484 5501

Join our community:

FACEBOOK: https://www.facebook.com/fitnessbusinesspodcast
TWITTER: https://twitter.com/fitbizpodcast
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