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Personal Branding—Most Important Thing You Do. Full Video AdobeMAX 2023

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Are you ready to discover the untold power of personal branding?

Join Chris Do at Adobe Max 2023 as he delves into the art of building a personal brand that resonates and stands out.

In this engaging talk, Chris delves into the art of creating a brand that truly resonates.

🤓 Here's what you'll learn:
🧠 The psychological appeal behind personalities vs. corporations.
💡 How to identify and harness your unique superpowers.
🌟 The importance of vulnerability in a strong personal connection.
🚀 Leveraging life experiences and community for cultural impact.
🛡️ Utilizing 'enemies' in your narrative to define what you stand against.
🎨 Developing a distinctive style and identity.
🔄 Transforming weaknesses into strengths for a compelling brand story.

Whether you're an entrepreneur, marketer, or simply curious about personal branding, this talk will equip you with the tools to craft a brand that's uniquely you. 🌈

#personalbranding #adobemax #branding #brandidentity #brandstorytelling


00:00 - Introduction to Personal Branding
01:58 - Discovering Personal Branding Through Influencers
05:27 - Framework for Personal Branding Development
07:12 - Building a Powerful Personal Brand: Key Goals
11:24 - Irony in Human and Corporate Branding Approaches
14:11 - Branding as Public Perception
17:11 - Concept of Karmic Equity in Brand Building
20:26 - Leveraging Personal Brand
23:32 - Personal Branding as Self-Discovery
27:44 - Shadow Work in Personal Branding
33:26 - Learning from Criticism in Branding
36:10 - Simplifying Your Personal Brand
42:04 - Storytelling in Branding: Superhero Analogy
51:39 - Role of Style in Personal Branding
57:10 - Conclusion: Essence of Personal Branding

🔎 Get access to more for FREE here: https://thefutur.com/free-resources

🚀 Futur Accelerator
The step-by-step blueprint and coaching program designed to get your creative business off the ground:
https://thefutur.com/accelerator

🥇 Futur Pro
The professional creative community designed to grow your personal brand, your business, and your network:
https://thefutur.com/pro

✍️ Other Courses, Templates, and Tools:
https://thefutur.com/shop

🎙 The Futur Podcast:
https://thefutur.com/podcast

Recommended books, tools, music, resources, typefaces & more:
https://thefutur.com/recommendations

Music by Epidemic Sound:
http://share.epidemicsound.com/thefutur

Shorts Playlist:
https://www.youtube.com/@thefutur/shorts

We love getting your letters. Send them here:
The Futur c/o Chris Do
556 S. Fair Oaks Ave. #34
Pasadena CA 91105

*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.

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Host: Chris Do
Producer: Mark Contreras
Cinematographers/Editors: Stewart Schuster @RodrigoTasca & @Tascastudios MOCS Media

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