Check out the full episode here:
https://omny.fm/shows/innovabuzz/brooke-sellas-how-to-use-social-media-to-create-am

In this episode, I’m really excited to have as my guest, Brooke Sellas, the CEO & Founder of B Squared Media, an award-winning done-for-you social media management, advertising, and customer care agency. She’s also the co-host of the top-rated Marketing Companion podcast with marketing legend Mark Schaefer.

Brooke’s marketing mantra is “Think Conversation, Not Campaign”, so be sure to give her a shout on social media!  Her company B Squared Media is a boutique digital marketing agency specializing in “done-for-you” social media, advertising, and social-first customer care management with a focus on results. Her clients range from small to enterprise-sized brands.

In our discussion, Brooke talked to me about:

• Tapping into customer conversations already happening with social listening
• Shifting your focus from vanity metrics to return on conversation
• Her philosophy of "think conversation, not campaign" and how that will drive results

Listen to the podcast to learn more.

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