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Bargaining for Advantage by Richard Shell Book Summary - Review (AudioBook)

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Bargaining for Advantage: Negotiation Strategies for Reasonable People by G. Richard Shell Book Review

You can be competitive from birth or you are good at being collaborative. Regardless, you can be successful in bargaining as long as you know your real character. However, you should also know some methods to increase your negotiating power. These strategies are to rely on strong assumptions, respect each other, and interact reciprocally. Yet there is no compulsion. The leverage factor is also indispensable in the bargaining process.

Always have a trump card at the negotiating table.

To handle the situation well, you must give a sign of your loyalty and understanding of the other party. This sign can be a cute toy with the company logo on it or a food offer with a clever pun on their name. In this way, you can achieve the act of cooling down the negotiation process, where you realize things will heat up a little.

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